In partnership with Leo Burnett
In partnership with Leo Burnett
In partnership with Leo Burnett Department of Design
In partnership with Leo Burnett Department of Design
“Show Us Your Purple” is an annual day of recognition created by Hu-Friedy to celebrate dental hygienists. Purple swag giveaways and a social media photo contest encouraged hygienists around the country to post photos of themselves “showing their purple”, the color of dental hygiene. The event created a platform for a highly interactive experience on social media, which also drove more referrals to the Hu-Friedy website and product purchases.
“Show Us Your Purple” is an annual day of recognition created by Hu-Friedy to celebrate dental hygienists. Purple swag giveaways and a social media photo contest encouraged hygienists around the country to post photos of themselves “showing their purple”, the color of dental hygiene. The event created a platform for a highly interactive experience on social media, which also drove more referrals to the Hu-Friedy website and product purchases.
“Show Us Your Purple” is an annual day of recognition created by Hu-Friedy to celebrate dental hygienists. Purple swag giveaways and a social media photo contest encouraged hygienists around the country to post photos of themselves “showing their purple”, the color of dental hygiene. The event created a platform for a highly interactive experience on social media, which also drove more referrals to the Hu-Friedy website and product purchases.